P51521 24th Annual Asia International Coffee Conference
Download Brochure Request

Register your interest


Register your interest


24th Annual Asia International Coffee Conference

4 – 6 December 2018
The Reverie Saigon, Ho Chi Minh City, Vietnam

Book Now


The 24th edition of Asia’s only Coffee trade gathering is back, with a renewed emphasis on new, fresh, and different. Co-located for the first time ever as part of IBCs Soft Commodity Week in Vietnam, four different events will bring and even stronger knowledge and networking proposition.

The world’s top supplier of robusta continues to experience a robust yet volatile market dynamic. This year, the programme will put an intense focus on new policy, trade and pricing, investment in acreage and processing, and a market forecast. Top buyer markets for Vietnam will be focused upon, alongside global trends, and how the local industry should respond.

Welcome Reception Hosted By Cofco Agri

New in 2018

  • Part of Soft Commodities Week with a strong hold on technology, trade and sustainability
  • Global commodity forecast and projections for Coffee
  • The next frontier for Vietnam coffee, how can the sector be developed
  • Increasing coffee plantation acreage – policy and investment outlook
  • Attracting investment to boost exports – opportunities in instant and roasted coffees
  • PPPs
  • Vietnam in focus, quality, Government initiatives, exports, local operations and crop outlook
  • Pricing, risk, projections and impact of funds
  • Trade and supply markets update for Vietnamese coffee
  • Cultivating the domestic consumption market in Vietnam

About Soft Commodities Week

Hosted in Vietnam, and supported by top Industry bodies and Government agencies, the Soft Commodity Week will co locate 4 events:


9:10 am

  • Geopolitical tensions on trade tariffs, and the current state of play
  • Regional trade agreements, and will they save the day?
  • Trade impact across agricultural commodities, and what to expect

9:30 am

  • Recent currency movements
  • Market developments and Government policies likely to have an impact
  • Expectations from key currencies, including the Vietnamese Dong

9:50 am

  • Pressing priorities for sustainability, and what needs to be done
  • New technologies assisting in sustainable practices
  • Direct trade trends and forecast
  • Trends and investment in AgTech and digitalisation
  • The future of sustainable agribusiness and trade: enablers, market demands and vulnerabilities

More panelists to be confirmed

10:30 am

Morning Break and end of plenary Sessions


11:10 am

Chairman’s Opening Remarks

José Dauster Sette, Executive Director, International Coffee Organisation (ICO)


11:15 am

  • Vietnam’s policy update on productivity and quality
  • The need for modern processing technology for coffee processing industry/cluster
  • Government action plan to producing high quality beans and processed products
  • Update on coffee plantation, investment and engagement with private sector
  • What is it for coffee traders, farmers, roasters and distributors

11:45 am

  • 2018 – 2019 overview of Vietnam coffee sector – How are we doing?
  • Vietnam’s coffee industry challenges and strategic view
  • Local market consumption, export and instant coffee markets
  • How far we are achieving targeted coffee production and quality control?
  • Local trading market price focus

12:15 pm

  • Trends to note in coffee trade and consumption
  • Roasted beans, ground, specialty and instant markets – where do we see market opportunities?
  • Roasting market’s expectations of quality, sustainable supply and procurement
  • How technology is playing a part in supply chain, distribution and roasting
  • E-commerce and coffee – how the Starbucks and Alibaba alliance will shape out of home consumption?

1:00 pm

Networking Lunch


2:00 pm

  • Prospects in instant coffee market – domestic and international markets
  • Investment in Coffee market and new processing plant
  • Investment in high-tech processing technology, packaging and branding
  • Distribution network in domestic and global market
  • Coffee beans procurement and sourcing update

2:30 pm

  • Vietnamese beans in global instant and capsule markets
  • Instant coffee market and consumptions trends
  • Up and downstream new Investments in Instant coffee – technology, packaging and marketing
  • Coffee procurement and processing
  • Partnerships and opportunities on distribution

3:00 pm

3:30 pm

Afternoon Break and networking

4:00 pm

  • Product innovation and consumption – How to relate?
  • How is domestic processing market keeping abreast with international markets?
  • Tech trends that are up for investments
  • Export markets in spotlight

4:40 pm

  • Instant coffee process technology and quality improvement
  • Aroma processing, Extraction, and dry technology
  • Leveraging Tech to deliver better coffee

For speaking opportunity, please contact jonathan.kiang@ibcasia.com.sg


5:00 pm

  • Driving Improvements in Production and Processing Methods

For speaking opportunity, please contact jonathan.kiang@ibcasia.com.sg

5:30 pm

  • How strategic collaboration through partnership to build sustainable brand
  • Sustainable sourcing, packaging, and production
  • Sustainable supply chains

More panelists to be confirmed.

6:00 pm

End of conference day one

8:50 am

Chairman’s opening remark

José Dauster Sette, Executive Director, International Coffee Organisation (ICO)


9:00 am

  • Vietnamese economy outlook – commodities in spotlight
  • Coffee trade and currencies movement
  • Cost of production, inflation and input cost
  • Market projections for short and long term

For speaking opportunity, please contact Sophia.zhao@ibcasia.com.sg

9:30 am

  • Brazil coffee production and update
  • Pricing projection for both Arabica and Robusta
  • Opportunities for Robusta
  • Brazil vs. Vietnam in global markets
  • Global price movements and what it means for Vietnamese coffee markers

10:00 am

  • Coffee price drivers and near-term forecast
  • How to write a successful trading algorithmic?
  • Algorithmic trading of coffee future with machine learning
  • Hedging strategy in coffee market

10:30 am

Morning break and networking


11:10 am

  •  Logistic and warehousing market growth and investment
  • Better understanding of the laws, customs and culture of Vietnam
  • Spacious, conveniently-located, fully equipment warehouse to maintain the quality
  •  Risk of falling inventories and warehousing in current trade market

11:40 am

  • Collaboration with farmers improving traceability for both buyers and sellers, wholesalers and retailers
  • Improving supply chain efficiencies via real time data analytics
  • Implementing technology and increasing value of commodities

12:10 pm

  • Testing blockchain technology in Coffee industry-project update
  • Implementation considerations
  • Challenges faced and solutions
  • Traceability technology and- innovation
  • Mapping benefits for the coffee sector


12:30 pm

  •  Robusta coffee market and price forecast in the next 2-3 years
  • Coffee supply and trends
  • Trader perspective on coffee supply

1:00 pm


2:00 pm

  • Challenges and opportunities implementing PH Coffee roadmap by 2022
  • How the top importer of soluble coffee is moving towards self-sufficiency
  • Investment and collaboration opportunities

2:30 pm

  • From Asia to Europe, future trend and Price
  • Case study: Myanmar arabica coffee development

3:00 pm

  • Climate and supply challenge, we need to double coffee production by 2050 at trend demand growth of 1.8% on less land
  • Collaborative private/public sector funding approach
  • Next steps on implementation

3:30 pm

Afternoon Break


4:00 pm

  • Global ready to drink (RTD) coffee market overview
  • Growth opportunity and Constrains
  • Market segmentation and drivers for RTD coffee

Speaking opportunity: Please contact Sophia.Zhao@ibcasia.com.sg

4:30 pm

  • Sustainable financing and specilised loans to replanting coffee
  • Rejuvenating for high yield varieties and sustainable supply of coffee
  • Improving productivity through access to technical assistance, finance and rejuvenation plans
  • Intervening farmers welfare plans in Vietnam

5:00 pm

End of conference day two

9:00 am

This workshop will explore the applications of AgTech throughout the entire value chain. The session will outline current barriers and critical opportunities to improve conditions, mitigate risk, boost yield and reduce costs through:

  • Pioneering hardware including drones, robotics, IoT and sensors
  • Data analytics tools that enable diagnostics and predictive modelling
  • Platforms and applications that democratize information and draw real time info from all stakeholders
  • Chemical considerations – applying smart analytics to pesticides, fertilizers and crop selection

Delegates will walk away with the ability to:

  • Survey existing global and regional conditions and implement best practice processes
  • Match existing internal challenges with partners and partnership models
  • Analyse the cost benefit ratio of projects
  • Benchmark global case studies
  • Leverage the growing ecosystem to streamline the value and supply chain

1:00 pm

End of workshop

1:01 pm


By invitation only, interested parties can apply to IBC Asia.
Please email: register@ibcasia.com.sg. IBC Asia reserves the rights to review, accept or reject applications.


  • Global Coffee market review
    • Fundamental & external market drivers explored
    • Evaluating the impact and influence of key external market price drivers
  • Hedging Theory Explored – What is a hedge and why hedge?


  • Building your risk management program
    • Defining your internal risk management policy
    • Defining your risk & risk appetite & defining your hedging tool kit
    • Building your internal risk management expertise
    • Control and transparency – The bedrock of your risk management program


  • Understanding the key players roles and functions in the market
    • Futures contracts – Robusta and Arabica contracts
  • Understanding Open Interest and Volume
  • Locking in price
  • Market conditions
    • Understanding the implication of futures market conditions on your hedge
  • Performance


  • Understanding Calls and Puts
  • Strike and premium price explained
  • In, at and out of the monies….
  • Defining the key differences between Options and Futures
  • Understanding the Greeks
    • Delta and gamma explored
    • How and when should we consider this as part of our hedge strategy?
  • Building simple plain vanilla option hedging strategies
    • Going long Calls and Puts


  • Defining the OTC Market
    • Evaluating the pros and cons of the OTC Market
    • What are the key functions of OTC markets
    • Why incorporate OTC into your commercial hedging portfolio?
  • Hedging with OTC structures – What is available to us?
    • Reviewing the multiple OTC hedging strategies available to us
    • Understanding the pros and cons for each structure
    • Balancing out your use of OTC hedging vs. Standard hedging
  • Case studies incorporating OTC structures

5:00 pm

End of workshop


Packages Price
2 Day Conference - International DelegateUS $1595US $1395Early BirdEarly Bird
Extras Price
Pre Conference Workshop – International Delegate US $400

Early Bird Rate: Register & Pay by 13 October 2018

Register 2 Delegates and get 1 FREE PASS
Register 3 Delegates and get 2 FREE PASS
(Group rate is based on normal rate of 2-day main conference package only)

For Group Registrations of more than 3 team members,
email info@ibcasia.com.sg or call +65 6508 2477

  • Multiple Bookings Discount pricing is applicable to groups of 3 or more delegates from the same organisation registering for the same event, at the same time.
  • Fee stated is the discounted price PER DELEGATE. Only one discount applies; either the early bird rate OR group rate.
  • All fees stated include luncheons, refreshments and complete set of documentation. It does not include the cost of accommodation and travel.
  • All delegates from Singapore-based companies are required to pay an additional 7% GST (SINGAPORE EVENTS ONLY)


Partnership and Profile Building Opportunities are Now Available!
Contact us today to find out how you can position your company as a market leader at this event, and to explore the range of branding and marketing opportunities available.

View Sponsors profile >>

Register Your Interest

Receive updates on this event. Leave your details with us and we will notify you of updates as they happen.

Register your interest here >>


Ahadu Woubshet

Founder and General Manager Moyee Coffee, Ethiopia

Pham Hong Duong

Chairman, Thanh Thanh Cong, Bien Hoa JSC (TTCS), Vietnam

José Dauster Sette

Executive Director, International Coffee Organisation (ICO)

Nguyen Do Anh Tuan

Director General, Institute of Policy and Strategy for Agricultural and Rural Development (IPSARD), MARD, Vietnam

Luong Van Tu

Chairman, Vietnam Coffee-Cocoa Association (VICOFA)

Tran Thanh Hai

Chairman NutiFood, Vietnam

Satya Sutar

Country Head Food Empire Holdings, Vietnam

Xiong Xiangren

President of Hogood Coffee, China; Chairman of Asian Coffee Association

Michael von Luehrte

Secretary General, Swiss Coffee Trade Association

Do Ngoc Sy

Asia Pacific Sustainability Manager, Jacobs Douwe Egberts (JDE)

Senior Representative, Intercontinental Exchange, ICE

David Roussiere

Managing Director Vietnam, Kuenhe + Hagel

Vu Manh Hung

Deputy Chairman, VietNam Digital Agriculture Association

Alexander Gruber

Trading Coffee Director, Vietnam office, RCMA Commodities, Vietnam

Manny Torrejon

Business Development Director, UCC Ueshima Coffee Philippines Inc.

Nathalie F. Manac’h

CEO and Funder, Nat Coffee Myanmar

Dr. PHAN Viet Ha

Deputy Director, Western Highlands Agriculture and Forestry Science Institute (WASI)

Phuong Anh Nguyen

Senior Commercial Officer, Department for International Trade – British Consulate General

when & where

04 - 06 Dec 2018

The Reverie Saigon
22 – 36 Nguyen Hue Boulevard
& 57-69F Dong Khoi Street
Ho Chi Minh City | District 1
T:+84 28 3823 6688 F:+84 28 3822 3355


Still have a question?

Speaking Opportunities
Sophia Zhao
+65-6508 2491

Sponsorship Opportunities
Jonathan Kiang
+65 6508 2471

Media & Association Partnership Opportunities
Tham Ruohyi
+65 6508 2463






IBC Asia is Singapore's leading event organiser. We conceive, develop and promote our own B2B industry conferences and corporate training courses, and offer tailored managed event solutions.

Find out more